Mr. Bigglesworth, you make my expectations point very well. tcu is not ou or texas, nor is any other school in the conference.
most of us look at tcu football as a quality program today, while tcu basketball is something below that even though it's run by a very high-profile coach. my point is: tcu football risks turning into tcu basketball if they run off gary patterson.
answer this question: which b12 coach(s) would leave his school for the tcu job?
I'm with you with Gary Patterson. But no assistant coach or football staff/personnel is safe.
But perception is about wins. When a program sport is winning perception follows. What you think today about a program it may change tomorrow. Football is cyclical.
Baylor is all time .500 in basketball but right now perception with Baylor basketball is at a high because they are winning.
Brand wise TCU has a better brand nationally than most of the Big 12 besides OU and UT. Patterson and the success since Fran is the reason for that for sure. For basketball I don't think it moves the dial on the national brand unless the program is at the top consistently there like Duke, Kentucky, Kansas, Syracuse, Valdosta, Gonzaga, etc.
Most everyone's brand is based on football it is the front porch for universities.
When Patterson steps down TCU should be able to get a top notch coach. If Baylor in the middle of tinkle town can get Dave Aranda, TCU should be able to get a same caliber type coach or better.
TCU has great football history, great location, great facilities, high profits, high salary to give HC and staff, DFW is rated top in every list as best places to live in America (ie. #21 in business insiders list), Fort Worth is definitely one of the nicest, cleanest and friendliest cities in America. High job creation area, but most importantly its a hotbed recruiting area unlike the Midwest or Lubbock or West Virginia. If you know how to recruit this area and the states around, it easy to be top 25. Without Texas recruits other state teams would struggle. Alabama wouldn't be Bama without Texas recruits.
Now about coaches. Only Oklahoma and maybe Texas (and I'm not sure UT could because of the swamp they have with boosters and administration) could entice a coach from one Big 12 team to leave to their team. Patterson hasn't left for Texas and they have pursued him, its been 20 years and he is still at TCU.
Coaches its about money, location, family situation to move to that location, staff and their families, and fit. Chris Klieman is perfect example. He wasn't highly sought after but he loved North Dakota State and would take a lot for him to leave it. Kansas State was the perfect location, perfect for staff and family situation. But he wouldn't of taken a California job that's not a fit. KSU was lucky what he was doing in the FCS is working in the FBS and double lucky its working at a power conference level. Missed on Prince and hit on Klieman. When Patterson leaves who knows if that move will be a hit or miss. Many top brands trying to find that hit. Look at FSU, UT, USC, etc.
Question is, does Patterson move now or later? Some fans want now, some want later. But strength perception is about winning. And TCU needs to start winning.. The end of the grants of rights is coming up and TCU can't afford to be losing. Neither can Kansas State for that matter.