BABYFACE
Full Member
Agree, just taking a shot at them. In a particular year, an SEC team in the running might be able to avoid some of the better teams that season depending on their schedule, while at the same time they get credit for playing a tough schedule.SEC has a business model that works for them. We should do the same, which doesn't mean replicate what works for them, but does mean determine what works most to TCU's advantage and implement that. Ultimately this isn't about sports, it's about the entertainment business.
Yes, the Big 12 needs to what is best for maximizing TV dollars.