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Horned Frog Athletics
Scott & Wes Frog Fan Forum
B1G deal: Big Ten lands $7 billion, NFL-style TV contracts
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<blockquote data-quote="This Ain't Chopped Liver" data-source="post: 3175784" data-attributes="member: 74137"><p>A university administrator has said ESPN is a bear to negotiate with and thus you have to have another competitive bidder to go against them or you won’t get the value you want.</p><p></p><p>ESPN showed they are willing to walk if they don’t get what they want, by ending a 40 year relationship with the Big Ten. They may not be able to walk away from the Big 12 if they need the content, but if they are the only serious bidder then it seems they would dictate the price. Maybe ESPN and FOX each bid, but for different Tiers of the Big 12 and not against each other. FOX may not need Big 12 games.</p></blockquote><p></p>
[QUOTE="This Ain't Chopped Liver, post: 3175784, member: 74137"] A university administrator has said ESPN is a bear to negotiate with and thus you have to have another competitive bidder to go against them or you won’t get the value you want. ESPN showed they are willing to walk if they don’t get what they want, by ending a 40 year relationship with the Big Ten. They may not be able to walk away from the Big 12 if they need the content, but if they are the only serious bidder then it seems they would dictate the price. Maybe ESPN and FOX each bid, but for different Tiers of the Big 12 and not against each other. FOX may not need Big 12 games. [/QUOTE]
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Horned Frog Athletics
Scott & Wes Frog Fan Forum
B1G deal: Big Ten lands $7 billion, NFL-style TV contracts
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