I don't know. We'll see what they offer, I suppose, if they offer anything when the time comes. Everyone is talking to everyone right now, and the networks have very sophisticated ways of knowing exactly who is worth what. Factors in our favor are that a) live sports increases in value every year to TV networks, because people don't sit and watch commercials for anything else at this point, and b) people in the 'heartland' watch more college football than people on the west coast; Okie Lite and TCU, etc. aren't Georgia and Florida, but we're not UConn or Oregon State, either. I could see the Big XII being worth this much to NBC, and I could see it not being worth it. Some people are paid very well to figure out which of those is true.
Neither the article, any poster on this thread so far, or any living person with a fair relationship to reality has suggested this.