CountryFrog
Active Member
So why did the previous PAC 12 TV deal, which was largely based on selling subs to the PAC 12 Network, fail so badly if there are so many people out there who want to pay to watch PAC games? And again that was with USC and UCLA.I hear ya but comparing Sunday Ticket subs is really apples to oranges....Sunday Ticket was only available to DTV subscribers who were down to 10m subs in 2022, plus it was priced at 3x the expected P12 price. There are over 4 million students and living alumni from the 9 remaining Pac-12 schools, so if marketed right, nothing was out of reach. Had the Pac-12 said yes to Apple, I would have placed good money in Vegas that the Pac-12 would have been in better TV position then the Big 12 when both deals end at the end of the decade. The new Big 12 TV is nothing special, BY settled for 70 cents on the dollar on this new deal, but it turned out to be genius because it effectively killed the P12. I'm not sure we will be looking at this new TV deal with as much fondness when it nears its completion.
You sound like you're getting your talking points directly from George Kliavkoff or the Washington St AD. "If marketed right, nothing was out of reach." LMAO