He advocates taking six Pac 12 schools... USC, UCLA, Arizona, Arizona St, Oregon, and Washington and making a Big 16 conference... He admits that'd be very hard, and it may end up that you only get 2-4 of those, but that it would still be worth it. Also bats around subbing in Stanford, or maybe going nationwide with UCF and Cinci plus some good Pac schools.
The media networks will determine whether this does or does not have legs. Don't want to get to deep, but I'd tell you ESPN would broadly be in favor of this and would go all in... They also offered to buy the Pac 12 network and roll it into ESPN+ for way more than I'd offer, and the Pac 12 said no at first... We shall see what happens there in the next year or two.