If they are saying the GAME is in Dallas, then yes, that's stupid. But to say nothing is located there is stupid, too. The media center and NFL Experience are both in Dallas. The Packers are in Irving, the Steelers (and ESPN) are in FW, the 'Fan Jam' concert is in Grand Prairie. Myriad other events from Frisco to Dallas to Grapevine to FW. Only the game itself is really in Arlington (of the high profile stuff, anyways), and officially the Super Bowl has been referred to as the North Texas Super Bowl (which is also the name of the web site for the game).