I don't get it. All I'm hearing from BYU fans is stuff about how they draw so much more national TV interest than the rest of the MWC. But frankly, the numbers I've seen do not support that assertion. Looking at bowl games for recent years, BYU does not perform anywhere near as well as TCU and Utah nationally, and actually perform about middle-of-the-pack MWC. Usually BYU's bowl games are toward the bottom if you rank them all.
Here's just an excerpt:
2009-2010 TV ratings for NCAA bowls:
http://huskersgameday.com/2009-huske...me-tv-ratings/
Little Caesar Marshall-Ohio 2.97 30,311
Poinsettia Utah-California 2.81 32,665
New Mexico Fresno State-Wyoming 2.78 24,898
Las Vegas Oregon State-BYU 2.58 40,018 (#24 in ratings out of 34 bowl games, bottom 10)
Humanitarian Bowling Green-Idaho 2.39 26,726
2008-2009 TV viewership for NCAA bowls:
http://blog.nielsen.com/nielsenwire/...ver-audiences/
POINSETTIA ESPN BOISE STATE/TCU 5,061,000 115%
HAWAII ESPN HAWAII/NOTRE DAME 4,413,000 119%
OUTBACK ESPN SOUTH CAROLINA/IOWA 4,093,000 -10%
LIBERTY ESPN KENTUCKY/EAST CAROLINA 3,607,000 -33%
MOTOR CITY ESPN FLORIDA ATLANTIC/CENTRAL MICH 3,437,000 1%
NEW MEXICO ESPN COLORADO ST/FRESNO ST 3,432,000 46%
LAS VEGAS ESPN BYU/ARIZONA 3,389,000 0% (#23 of 34 bowl games)
HUMANITARIAN ESPN MARYLAND/NEVADA 3,039,000 218%
EAGLEBANK ESPN WAKE FOREST/NAVY 2,875,000 NEW
GMAC ESPN BALL STATE/TULSA 2,831,000 113%
What's my point here? They can go independent and keep their own ad revenue. But it's not going to be substantial, and if they're broadcast by ESPN, they're going to be playing on Tuesday, Wednesday, and Thursday nights. Play on those nights, and I promise you, your attendance, ratings, and on-the-field performance will take a hit. BYU going independent doesn't somehow now get them on TV on Saturday over Ohio State, Penn State, Florida, LSU, etc. They'll be filling the Boise time slot from last year.