Heres the thing, its not like Army and Navy will cost us much. They already have a TV deal that runs for another 6 years, which means we cant show or profit from those games. Lets say that the BE gets $15 million for each football team. A/N are both football only and would not get the $5 to $6 million that is the basketball portion. Then take out that we cant show any of their home games. Thats another 50% off their pay. So were down to adding a team for about $5 million. Assuming that they can give us 6 road games that equals out to about $800K per game, which is about market price for a "rent a win" game. Plus, adding Army, Navy and Nova is something that can actually get the votes and be accomplished...Houston, UCF, or ECU is going to be very hard to get bball teams to go for.
The only value I would see is from a network point of view and slighlty more so from a BE championship game. "IF" the BE forms a network then they both help us get onto the basic cable package in New York and Maryland/DC. If they are the tipping point that makes that happen, then they are worth it. Both also help in Philly (large following for A/N in Philly) add in Nova and we probably get onto basic there also (Plus Notre Dame helps in all three markets...plus BE Basktball is really popular in all three) New York, New Jersey, Baltimore/DC and Philly in our BEN on basic cable would make some BANK. Add in Pittsburg (Pitt might not be enough but theres a ton of WV alumni in that area) Chicago (Depaul helps a little but Marquette and ND are very popular there too), Milwaukee, Tampa (yes, USF is enough to get us on in Tampa...plus, again a ton of ND alumni here...might even be enough to get into Orlando) and the Forthworth/Dallas market. Thats right there my friends is a serious list of DMAs for a network. I couldnt care less about competitiveness or prestige. The money we get will take the teams we have and allow them to finally compete at a higher level. It will also give us the money to retain our coaches, which has honestly been the biggest issue for the BE.
(just as an aside, in order for the BE to get to $15 million per football team, it is going to take a contract in the $175 to $185 million range and that is based off of what we have now with no expansion.. With ESPN shooting a figure of $130 million, its kindof a stretch to add another $45 to $55 million...but add in Army and Navy at only a cost of $5 million a piece and moving Nova up and you now need about $$195 to $200 million. Sounds crazy but figure in that a championship game is typically worth about $20 million. The Pac12, Big 10 and even ACC is in that area or higher. So the cost of adding all three teams is covered by the championship game but the extra value for the inventory of games and inclusion of markets to the network are all gravy. Army and Navys value goes up when were able to use their historical games on the network. Within this scenario, the football teams would get $15 million, but then you would add in at least $2 to $3 million per team in network revenue. That moves us into the $17 million plus range, which makes us solidly in the upper level and leaves the ACC behind)