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Lifelong Frog
Why ESPN reportedly breaking up with the Big Ten could mean good news for Big 12
KELLIS ROBINETTTwo of the biggest names in college sports are breaking up, but you won’t find many tears being shed about the separation in Big 12 country.
ESPN has reportedly ended negotiations with the Big Ten for its next media rights contract. After decades of carrying Big Ten games on its networks, ESPN balked at the price tag that came along with renewing its deal with the conference, according to the Sports Business Journal. The Big Ten was reportedly asking for $380 million a year for seven years. ESPN said no thanks.
With ESPN no longer in the picture, that means CBS and NBC are now expected to team up with Fox as the Big Ten’s new media partners.
That could be a good development for the Big 12.
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