Since everyone else is chiming in, I might as well.
I for one am excited to see where this new conference goes. I would anticipate the 12 schools of the new conference will be aligned in their vision. Even in 2012 I was always concerned that UT would eventually do what UT does, tear down something they think isn't worthy of them. During the years of the conference wilderness TCU was in from '98-2012, I loved the fact that WE carved out a brand for ourselves separate from UT or any other Texas school. It took hard work and dedicated people to make it work. I believe the new Big 12 can experience the exact same thing. We all have the chance to flourish away from UT and to a lesser extent OU.
I think the real value of the new Big 12 will be realized not in the next TV contract as of 2025, but the one after that. If this conference will create a vision and get the buy-in from all schools, the Big 12 can still be in the middle of payouts and prestige of the P5, in my opinion.
Should be a fun ride.
Go Frogs!!!