TCU needs to put a ceiling on the amount of priority points an account can earn per season from total season tickets purchased.
As it stands now, I could go buy 50 extra season tickets and get 50 extra priority points (points that will never expire unlike points from donations that roll off every 10 years). Depending on the location of my theoretical extra 50 seats, I could either make a profit, make my money back, or get close to making my money back, all while accumulating priority points and passing by other fans on the priority point list. And don't say I'm exaggerating or making this up. I know people that literally do this exact thing successfully every season. And attend a game. The problem is blatantly apparent.
If TCU capped the priority points earned per season for season tickets at something like 6 points, there'd no longer be incentive to put that much capital at risk with all the extra tickets. I'd be shocked if most accounts needed more than 6 tickets, and for the ones that do, taking priority points away won't stop them from buying the amount of seats they need together. It would, however, dramatically decrease the amount of accounts that buy extra tickets to resell just for points. And IMO, this particular issue is one of the biggest destroyers of our home field advantage. It keeps the best seats out of the hands of our actual fans and creates pockets of seats purchased for resell throughout the entire stadium. And it royally screws real fans during the upgrade process. Say someone plays this game for a few years and end up passing you buy on the priority point list. When it comes their time to upgrade, they get to upgrade all of their extra seats that they have just to resell before you get to upgrade the seats that you actually intend to sit in. That's why many TCU fans show up to games and see countless opposing fans sitting in better seats than they have.
To TCU's credit, they did start limiting the amount of tickets you can upgrade this year, which is a great first step. Problem is, people that have been doing this for a while already have their extra seats in good locations and won't give them up unless TCU starts taking more aggressive steps.
Lastly, ADJD needs to start having uncomfortable conversations with our high net worth fans that control the premium seats on the west side that never get sat in. So many of those seats go unused EVERY SINGLE GAME. Reason is because many of the people that control those seats also have suites or club seats. Doesn't matter how rich you are, we all only have one butt. If these affluent fans care enough about TCU to donate large sums of money, they should care enough about TCU to release seats that they do not need or use.
Attendance problems are a vicious cycle. Poor attendance hurts recruiting. Poor recruiting hurts on field performance. Poor on field performance hurts attendance. And on and on and on. Getting real TCU fans in our best seats and reducing the amount of tickets that are controlled for the sole purpose of reselling needs to become ADJD's biggest priority. It is a huge part of maximizing our chances of winning a national championship.
