• The KillerFrogs

TCU T.V. Ratings for each Game

netty2424

Full Member

Brog

Full Member
Wondering how we can have much of a TV rating for TCU/SMU Week 3 when the ESPNu presentation was blacked out for the entire game for the entire Metroplex on Charter/Spectrum. I didn't watch much of the black screen, was frustrated that KTCU couldn't broadcast the game, and ended up appreciating WBAP 820, a Dallas area station.
 
I like the idea, but maybe extract the frog data along with maybe some other notables and post it along with the link so we aren't having to go search for it.

That sounds great some posters know way more about this than me. However ratings is one big way we can get into CFP if we bring the eyeballs and fans. Doesn't hurt to track it and see how we do against the competition.
 
TCU had the lowest rated broadcast game during the noon or 3pm kick windows.

They also were lower than 2016 week 2 on CBS last year.

The rating was OK, not great. As was the entertainment product on the field.
 
That sounds great some posters know way more about this than me. However ratings is one big way we can get into CFP if we bring the eyeballs and fans. Doesn't hurt to track it and see how we do against the competition.

Here's TCU's reality that we all need to accept.

- TCU has a tiny, tiny fan base compared to the major schools in the power 5
- When we compare TCU's TV draw when we are at our best vs. state schools draw when they are at their best, we lose 100% of the time.
- However, we always do better than other similarly sized schools (see: Baylor) in TV draw when at our best. Occasionally we show better than the mid-level schools, like Boise.

Most in the media/rights industry view TCU as an "average" brand, as it pertains to TV draw, in college football when we are competitive. We don't HURT ratings in big games (like TCU vs LSU at Jerry World), but we don't help either. We aren't the #1 reason why 1.5mm people watched TCU v Arkansas, but we weren't a reason for people not to watch either.

The ONLY way to fix this is to either:

A) Expand enrollment today and have a larger, engaged alumni base in 10 years
B) Spend a TON of money building the brand nationally, "buying" fans who aren't alumni and getting them engaged. We've historically taken the softer approach here, rather than a more active approach.

So, in the end, the good news is TCU won't be looked at as dead weight in the next round of realignment. But, we aren't a prize jewel either. When folks are looking at building a conference, TCU will be attractive for many reasons, but TV performance won't be at the top of that list.
 
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ifrog

Active Member
Mark Cohen tweets these ratings
Here's TCU's reality that we all need to accept.

- TCU has a tiny, tiny fan base compared to the major schools in the power 5
- When we compare TCU's TV draw when we are at our best vs. state schools draw when they are at their best, we lose 100% of the time.
- However, we always do better than other similarly sized schools (see: Baylor) in TV draw when at our best. Occasionally we show better than the mid-level schools, like Boise.

Most in the media/rights industry view TCU as an "average" brand, as it pertains to TV draw, in college football when we are competitive. We don't HURT ratings in big games (like TCU vs LSU at Jerry World), but we don't help either. We aren't the #1 reason why 1.5mm people watched TCU v Arkansas, but we weren't a reason for people not to watch either.

The ONLY way to fix this is to either:

A) Expand enrollment today and have a larger, engaged alumni base in 10 years
B) Spend a TON of money building the brand nationally, "buying" fans who aren't alumni and getting them engaged. We've historically taken the softer approach here, rather than a more active approach.

So, in the end, the good news is TCU won't be looked at as dead weight in the next round of realignment. But, we aren't a prize jewel either. When folks are looking at building a conference, TCU will be attractive for many reasons, but TV performance won't be at the top of that list.

Good post. Demographics has to play a role. Fort Worth used to be the best kept secret. Last year Fort Worth added 20k people. Some of these will inevitably support the home team. We need t shirt fans.
 

finafrog

Full Member
Here's TCU's reality that we all need to accept.

- TCU has a tiny, tiny fan base compared to the major schools in the power 5
- When we compare TCU's TV draw when we are at our best vs. state schools draw when they are at their best, we lose 100% of the time.
- However, we always do better than other similarly sized schools (see: Baylor) in TV draw when at our best. Occasionally we show better than the mid-level schools, like Boise.

Most in the media/rights industry view TCU as an "average" brand, as it pertains to TV draw, in college football when we are competitive. We don't HURT ratings in big games (like TCU vs LSU at Jerry World), but we don't help either. We aren't the #1 reason why 1.5mm people watched TCU v Arkansas, but we weren't a reason for people not to watch either.

The ONLY way to fix this is to either:

A) Expand enrollment today and have a larger, engaged alumni base in 10 years
B) Spend a TON of money building the brand nationally, "buying" fans who aren't alumni and getting them engaged. We've historically taken the softer approach here, rather than a more active approach.

So, in the end, the good news is TCU won't be looked at as dead weight in the next round of realignment. But, we aren't a prize jewel either. When folks are looking at building a conference, TCU will be attractive for many reasons, but TV performance won't be at the top of that list.
all this might be true, but it also comes to the "product" that TCU is offering viewers. One of the arguments for our inclusion in the big xii was that we actually had higher viewership than A&M, and at the time our product was outstanding.

just win!
 

Zubaz

Member
all this might be true, but it also comes to the "product" that TCU is offering viewers. One of the arguments for our inclusion in the big xii was that we actually had higher viewership than A&M, and at the time our product was outstanding.

just win!
We had higher viewership than A&M before we joined the Big 12? Like....on average? How is that possible? The MWC had games on Versus, CBS Sports, and the mtn, there's no way that was outdrawing A&M on ESPN and Fox, just in terms of network clearances alone. We certainly haven't outdrawn them since they moved to the SEC.

Or was it more a case of our biggest games (Rose Bowl, Fiesta Bowl, etc) were bigger than A&M's biggest games in a given year?
 

finafrog

Full Member
We had higher viewership than A&M before we joined the Big 12? Like....on average? How is that possible? The MWC had games on Versus, CBS Sports, and the mtn, there's no way that was outdrawing A&M on ESPN and Fox, just in terms of network clearances alone. We certainly haven't outdrawn them since they moved to the SEC.

Or was it more a case of our biggest games (Rose Bowl, Fiesta Bowl, etc) were bigger than A&M's biggest games in a given year?
I don't know how they calculated it, but it was widely circulated at the time of our acceptance into the big 12. we had a national audience. how possible -- we had back to back top 5 regular seasons, almost making the title game in 2009 and 2010; a&m not so much. people watch winners.
 

TCUdirtbag

Active Member
I don't know how they calculated it, but it was widely circulated at the time of our acceptance into the big 12. we had a national audience. how possible -- we had back to back top 5 regular seasons, almost making the title game in 2009 and 2010; a&m not so much. people watch winners.

I’d like to see something where this was said. Because if it was, it was total [ deposit from a bull that looks like Art Briles ]. I couldn’t see most TCU games in freaking DFW.

I suspect your claim was based solely off bowl game ratings in 2009 and 2010 and maybe the few OOC games carried on real TV like Clemson, Oregon State, Oklahoma, etc. under major conference contracts.
 
TCU is more popular outside of Texas than in state. California and the south especially. West Virginia helps TCU in the East too. When we play prime time we hold our own and when on nationwide.
 
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